Nike £3000 ‘Jesus Shoes’ filled with holy water sell out in one minute

Thank you for reading Keep The Faith! If you enjoy our content, tell us by leaving a review here

A design company has created a pair of Nike trainers filled with holy water and adorned with a steel crucifix.

They were listed online for $1,425 (£1,142) on Tuesday morning and sold within a minute.

The one-of-a-kind trainers have since been re-listed on buying and selling website Stock X, and the current highest bid is $4,000 (£3,209).

MSCHF, a Brooklyn-based creative arts company, customised a pair of Nike Air Max 97 trainers to create the so-called ‘Jesus Shoes’.

The water was sourced from the River Jordan (where, per Christian tradition, Jesus was baptised) and blessed by a priest in Brooklyn, Daniel Greenberg, the company’s head of commerce, told CBS News.

Explaining the vision behind the shoe, Greenberg explained that the trainer was designed in response to “ridiculous brand collaborations” such as Arizona Iced Tea and Adidas.

“We set out to take that to the next level,” he added.

“We asked ourselves, ‘What would a shoe collab with Jesus look like?’ Obviously, it should let you walk on water. ‘Well, how can we do that?’ You pump holy water into the pocket of a pair of Air Max 97’s and with that, you get Jesus Shoes — the holiest collab ever,” said Greenberg.

While the trainer is intended to be satirical, it has received a mixed response on social media.

Some Twitter users have mocked the sky-high price tag while others have called the footwear “blasphemy”.

However, others are apparently on board with the Jesus inspired concept.

This isn’t the first shoe collaboration that’s inspired something of a cult following.

Earlier this year, a line of special edition Crocs shoes designed in collaboration with American rapper Post Malone sold out in less than 10 minutes.

Main image copyright: MSCHF

Written by: Francesca Specter

First published 11.10.19: https://www.yahoo.com/entertainment/nike-jesus-shoes-walk-on-water-092047879.html

 

Thank you from the Keep The Faith team...

Before you go, we’ve noticed you’ve visited Keep The Faith a few times; we think that’s great! It’s regular support from readers, like you, that makes our work worthwhile. So, here’s a heartfelt thank you from our team.

Did you know, you can also support Keep The Faith with a gift of any size today?

Your gifts are so important to our future because we provide all our services for free and help those who are in need of God's Word. 100% of your gifts will be used to help us continue transforming lives and supporting UK and international Christian projects.

So please, click here to support and partner with us in this journey together.

Leave a Reply

Your email address will not be published. Required fields are marked *